Between Traditional Chinese And Traditional Chinese Art, Jin Dong And Jiang Shuying Helped Fiyta To Unveil New Products At Baselworld 2016

On March 17, 2016, the annual ‘Swiss Basel International Watch Fair’ opened grandly in this small city on the border of Germany, Switzerland and France. Fiyta exhibited the “Fiyta X Beijing” dual-brand ultra-thin tourbillon watch, the fine art embroidery watch, the three-dimensional reading watch, the new printed series, and the first smart watch of Fiyta.

   Since entering the Basel Watch & Clock International Exhibition Hall 1 in 2011, Fiyta’s watchmaking skills and brand value have become more and more internationally renowned, attracting industry attention. In addition, the powerful male actor Jin Dong, who is widely sought after for the two hit dramas of ‘The Disguiser’ and ‘The Langya List,’ and because he starred in the campus goddess ‘Ruan Wan’ in the movie ‘To the Youth We Will Die’ The popular actress Jiang Shuying also came to the Fiyta exhibition hall to help.


Also simple and complicated male god Jin Dong unveiled the Fiyta X Beijing ultra-thin tourbillon watch
   As the top event in the global watch industry, the latest products from various brands are gathered here, presenting the industry trend and advanced technology. At this year’s Basel Watch Fair, Fiyta invited the male god Jin Dong to come and unveil the ultra-thin tourbillon watch of the Fiyta X Beijing double brand. On the day of the event, Mr. Du Xi, deputy general manager of Fiyta Group and general manager of Fiyta brand, introduced Jin Dong’s new watches carefully at the booth. Jin Dong wore a Fiyta X Beijing double-brand ultra-thin tourbillon watch between his wrists, with a minimalist design and unique craftsmanship, showing the charm of male gods.

   In the watch industry, ‘thin’ is one of the goals that watch generations have been pursuing. To achieve ultra-thin, the tourbillon mechanical watch needs more complicated and exquisite craftsmanship to complete. Ultra-thin mechanical watches are not only timepiece tools, but also the art of watchmaking with countless efforts. Fiyta joins hands with Beijing brands focusing on independent watchmaking for highly complex movements, and jointly launches the Fiyta X Beijing dual-brand ultra-thin tourbillon watch. The simple and clear dial design, the unique luster of the blue sun sand dial surface, complements the rose gold case, highlighting the elegance. The meticulous case lines and lugless design, the watch’s slim profile creates a light wearing feeling.


Beautiful interpretation of temperament goddess Jiang Shuying appeared at Fiyta new product launch conference
   At 14:00 local time on March 17th, the Fiyta brand joined hands with ‘Goddess of Temperament’ Jiang Shuying in the Fiyta exhibition hall. More than 100 Chinese and foreign media arrived at the conference site to taste the ‘shape and core’ with Jiang Shuying. New watch. At the same time, Jiang Shuying also shared his love for Fiyta’s new watches with the guests. On the same day, she wore a new Fiyta Clover series watch. The rose-gold bezel and pin nails reflected the soft luster, which perfectly reflected the beautiful beauty of the goddess. At the same time, Mr. Du Xi, deputy general manager of Fiyta Group and general manager of Fiyta brand, and Mr. Zhu Shunhua, deputy director of China Watch Association, all attended the scene, together with Jiang Shuying, held a grand unveiling of the Fiyta brand Basel 2016. Ceremony, witness and start a new journey of Fiyta.

‘Embroidery’ Wai Huizhong Fiyta Fine Series Embroidery Watch
   In 2016, Fiyta joined hands with Chinese intangible cultural heritage heir Zhao Hongyu, the master of embroidery arts, to introduce the ancient and beautiful handicraft of subtle embroidery into watch design, aiming to introduce watch technology and subtle embroidery skills with oriental charm. Combine to create stunning timepiece treasures. Each timepiece works not only incorporates the craftsmanship of the craftsman, but also expresses the master’s perception of nature and time. What we see is an exquisite and elegant embroidered watch, but its inherited skills have been accumulated for thousands of years and are condensed in the unique skills of the inheritor. The wisdom and time carried by the needle and thread are the value of its work. The watch, as a container that bears the years, is combined with subtle embroidery works, which just shows the relationship between embroidery and time.
   There are a total of five subtle embroidery watches in this Fiyta series, of which four are single-sided embroidery: Aya, Butterfly Love, Qing Zen, and Yuxi, each of which is limited to ten pieces worldwide; one double-sided embroidery: 2016 C The Special Double Monkey Spring Festival Watch for the Year of the Monkey, limited to five pieces worldwide. The five watches not only incorporate rich Chinese elements, but also have a good cultural interpretation of traditional seasons, landscapes, flowers and birds. The whole series is full of charm, depicting a beautiful Chinese artistic conception painting.

 Subverting the tradition Fiyta chronograph
   Fiyta constantly explores the art of time, innovates the technology of reading time, and special watches with “three-dimensional reading time”. It has made functional innovations in the traditional time reading method, turning the traditional two-dimensional reading time into three-dimensional When reading, you can read the time not only from the front, but also through the six-point scale on the side. The angle and method of the two reading times are its core uniqueness. This form of three-dimensional stereo reading must be realized through unique appearance design, innovative structural design and refined manufacturing. The watch is designed as a three-dimensional work of art, and the high arched glass resembles a time dome, bringing the beauty of futuristic and technological overlap. The entire watch head is a scaled-down alien vehicle again, bringing a surrealistic design. The movement of the movement can be observed through the bottom cover glass, which is very dynamic.
   The new three-dimensional reading is based on the original cool black dial surface, decorated with bright-colored bar staples, three-dimensional hour dial scales and bar pointers. Cool fresh orange tangerine, sky blue, fluorescent green pin, with luminous effect, can be clearly read at night. Straightened sand white, black and chocolate disk surfaces are added to enhance the surface texture while enriching the colors. The strap can be quickly disassembled, and the dazzling color strap and high-quality simple leather strap can be freely matched to give the watch a different fashion feel.

 Take the ‘core’ calmly with Fiyta series light smart watches
   The Fiyta Indian series of light and smart watches cooperates with YunOS, an intelligent operating system under Alibaba Group, to provide YunOS related services. The watch inherits the vintage design and exquisite craftsmanship of the printed series. The white and yellowish dial surface is round and elegant, decorated with black digital studs, slender hands and steel blue seconds hands, highlighting the classic style of watch design. Under the retro feeling, the watch also combines modern design style, simple lines and atmospheric layout, and the round case highlights the beauty of modern touchable arcs.
   As a light smart watch, a ‘smart’ core is hidden under the seemingly traditional appearance. The smart function allows you to remind and worry about the two places at any time without worry.
   Just define the message you want to watch. When the phone has unread messages, the watch can vibrate for a short time. At the same time, the second hand of the watch with the controllable hand movement quickly moves to the 12 o’clock position and remains stationary. Don’t worry about missing important news, let alone worry about being disturbed by complicated news. The watch is designed with two places by default, one is the local time (resident city time), and the other is the remote time. The remote time is updated with the mobile phone. The watch can switch to check the local time with one click. At different times, the two places have a ‘core’. In addition, the research and development of the watch is actively cooperating with YunOS, a smart operating system under the Alibaba Group. It is expected that when the watch is officially launched, the mobile payment function can be realized.
   The Indian series of light smart watches also have functions such as automatic time calibration, charging reminder, etc. to meet different aspects of life. Keep the original heart of your lifestyle, and enjoy the convenience and innovation of the intelligent age. You can calmly follow the ‘core’, say goodbye to the busy life, and enjoy your life with ease.
   In addition to the new series and products mentioned above, Fiyta’s newly upgraded flagship series of photographers, clover, extreme, heartstring and other new products will also be exhibited.
Fiyta enjoy everything that time gives you
   For many years, Fiyta has provided Chinese astronauts with ground training and mission execution schedules, accompanied by astronauts to witness the feat of space exploration; in the ‘Extreme Series’, they joined hands with Chinese motorcycle teams to compete in the extreme rally on South America. In addition, Fiyta has also provided timing equipment for international sports events such as the Asian Winter Games and the Asian Sailing Championships. For six years in a row, Fiyta has entered Hall 1 of the Basel Watch Fair in Switzerland, the International Brands Hall. As the first international watch brand originated from China in this hall, Fiyta shines. Fiyta always believes that the true beauty comes from the accumulation of time. Watches not only record time, but also record everyone, whether it is going forward elegantly or actively exploring and enjoying everything that time gives you.
Watch configuration:

Name: FIYTA X Beijing Double Brand Tourbillon Watch
Model: GA886009.PLL
Movement: Beijing ultra-thin tourbillon movement, custom tourbillon frame
Case: 18K rose gold
Table mirror: anti-glare sapphire glass
Bottom cover: sapphire screw bottom
Strap: Blue leather strap
Water resistance: 30 meters
Note: Limited edition of 10 pieces worldwide

Name: Fiyta Art Series Double-faced Embroidered Monkey Year
Model: GA886007.PWB
Movement: Swiss ultra-thin hand-wound mechanical movement
Surface: white, double-sided embroidery plate
Case: 18K rose gold
Table mirror: anti-glare sapphire glass
Crown: 18K rose gold with natural diamonds
Strap: Black leather
Buckle: 18K rose gold
Water resistance: 30 meters
Limited: 5 pieces worldwide

Name: Stereoscopic Reading Watch
Model: WGA868001.BBB
Movement: imported automatic mechanical movement
Case: stainless steel, IP-plated black
Table mirror: double arch, polycarbonate
Bottom cover: sapphire thread bottom
Strap: cowhide strap, orange Nato nylon strap
Water resistance: 30 meters

Name: Four-leaf clover series
Model: LA862003.PWBD
Movement: Imported advanced automatic mechanical movement equipped with custom flower pendulum
Case: Stainless steel, IP-plated rose gold
Crown: stainless steel, IP-plated rose gold, clover pattern
Bezel: Stainless steel, IP-plated rose gold, zircon inlay
Table mirror: anti-glare sapphire glass
Dial: White mother-of-pearl creative cutout clover shape, silver fine sand
Bottom cover: stainless steel, threaded bottom
Strap: Black microfiber strap with dark grey leather strap
Water resistance: 50 meters

Name: Fiyta Indian Series Light Smart Watch
Movement: Fiyta smart quartz movement
Case: stainless steel
Mirror: Sapphire glass
Dial: white
Caseback: Sapphire glass
Strap: Italian calfskin
Water resistance: 30 meters
System service: YunOS, a subsidiary of Alibaba Group