Radar (RADO) is about to host a grand opening event for the brand’s flagship store in Tainan Shin Kong Mitsukoshi West Store on April 19. In addition to the opening ceremony, Cai Shuzhen, who has recently become a popular model due to theatrical performances, will be invited as the opening guest. Before the event, Yan Zhenfa, the national treasure-level hand-painted kanban master of the National Theater in Tainan, will be invited to draw a large-scale picture for the famous radar shop. Advertising posters, which will also be displayed at the Radar Watch Outlet in Tainan Shin Kong Mitsukoshi West Store, and will be opened for group photo taking. Radar watch, which has always been famous for its innovative design and high-tech ceramics, and leads the fashion trend in the watch industry. I hope to integrate this local elegance and retro atmosphere exclusive to the ancient cultural capital of Tainan, and also show the close relationship between radar watch and art design.
In order to celebrate the official opening of the famous radar watch store, in addition to publishing the world’s first high-tech ceramic touch watch, from now to April 13th, whenever you go to Tainan Shin Kong Mitsukoshi radar watch famous store to try on a watch, punch in and upload a Facebook , That is, have the opportunity to become the VIP of the opening event on April 19, and have a close contact with special guest Cai Shuzhen. The hand-painted poster works by Master Yan are also expected to be exhibited in Xinan Mitsukoshi West Gate 1F, Tainan from April 9th to April 18th, to convey the beautiful value of traditional arts.
At the age of eighteen, Master Yan, who has been studying painting and film Kanban with his teacher, relied on his talents and his own efforts to quickly become an independent person. He has been painting for more than 40 years. A series of hand-painted movie boards full of stories and tension are completed with his hands full of thick cocoons and paint stains, and this common good memory belonging to the Tainan people will be in Tainan Xinguang Mitsukoshi Radar Famous Brand Store on display, relive the feelings of the ancient capital! This time, the promise of the radar watch, although it was the first time that Master Yan cooperated with an international boutique, it is not difficult for the master who is used to painting foreign movie posters! The strokes of the radar watch brand spokesperson Russian actress Renata Litvinova , The expression of the charm captures the completion of the work. Master Yan’s dedicated and dedicated spirit is like the perfect adherence to art in the watch industry! Radar watches have always been inseparable from design, and series models have repeatedly won German Red Dot, iF and Good Design … This cross-border cooperation with Master Yan also represents the respect for Tainan’s traditional art and cultural development and the determination to cultivate in the local area.
RADO deeply cultivated the art on the ground, and for the first time cooperated with Master Yan Zhenfa, a well-known painting and film kanban, on huge advertising posters.
Master Yan paints the huge advertisement of RADO in full concentration. The poster characters are wonderful.
Master Yan of the National Theater drew a huge original poster for the opening of the famous radar meter store